Ghandhara’s Plans To Launch Isuzu MU-X SUV In Pakistan

Ghandara is a well-known name. Recently, it has been revealed in a media report that Ghandara Industries Ltd. (GIL) is planning to launch the Isuzu MU-X SUV in Pakistan. The MU-X is Isuzu’s mid-size SUV. If it is introduced in Pakistan, it will be a competitor for Toyota Fortuner and KIA Sorento, etc.

The MU-X is a body-on-frame SUV that has a 3-row seating. This is a similarity between the MU-X and the Toyota Fortuner. The MU-X is offered in the international market with a 3.0-liter turbocharged 4-cylinder diesel engine that produces 174 hp and 380 nm of torque. It is coupled with a 5-speed automatic transmission that sends power to all four wheels.

The suspension system of the MU-X is designed for a comfortable drive on the roads. The said car has an intricate multi-link coil-spring setup outback that allows a smooth ride.

The Isuzu D-Max pickup truck was launched in Pakistan in 2018. It is said that the truck grabbed 15 percent market shares from the Toyota Hilux pickup truck. However, during the current pandemic situation, the demand significantly decreased due to the hike in prices that is said to have resulted from the devaluation of the rupee.

Not only this, but the production and supply of the vehicles also took a plunge as the lockdown period forced a pause on economic activities. Regardless of the recent losses, Ghandara is planning to gain momentum, and launching the SUV in Pakistan is part of the plan.

We don’t have the confirmation as to when the MU-X will be launched in Pakistan. However, what we do know is that whenever that happens, the SUV sector will have a new contender, needless to say, a very strong one.

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